The fall and winter holidays are a flurry of activity. At WIRED, we know that you have various pastries to bake, presents to wrap, or small children and pets to pose next to large, decorative shrubbery. That’s why we did the hard work of holiday shopping for you. We spent the year testing and reviewing everything from the best portable grills to useful noise-canceling headphones. After weeks of combing the internet, we’ve found the best prices on some of the best things we’ve tried.
If you’re shopping through the weekend, be sure to keep this page bookmarked. We will update it as prices change or as gear goes out of stock, and we’ll add new deals through the weekend as well. If an item is no longer at its deal price or sold out, we cross it out. Deal prices sometimes return and items come back in stock faster than we can update, so it never hurts to check for yourself.
Updated November 28: We’ve cut a few deals that sold out early, and added some new ones that popped up, including the 2019 Kindle.
WIRED’s Black Friday Coverage, So Far
- Absolute Best Black Friday Deals (You are here!)
- Cameras, Drones, and Photo Deals
- Videogame and Console Deals
- Google Deals and Amazon Deals
- OLED TV Deal and Wirefree Earbuds Deal
- All Our Black Friday Articles, Tips, and Holiday Guides
When you buy something using the links in our stories, we may earn a small affiliate commission. Here’s how it works. You can also support our reporting and reviewing by purchasing a 1-year unlimited WIRED subscription for $5 (Cyber Week Discount).
TV and Home Theater Deals
TCL 55-inch 5 Series 4K TV (2019) for $330 ($120 off)
With Dolby Vision support, gorgeous 4K resolution, and Roku’s fantastic interface built-in, TCL’s 5-Series is our favorite affordable TV you can buy this year.
LG 55-inch B9 OLED for $1,197 ($100 off)
Amazon, Best Buy, Walmart, B&H Photo
OLED TVs look better than any other because every pixel acts as its own backlight, which creates insane black levels and outstanding contrast. LG owns the OLED market and the B9 is its most affordable OLED model. The price doesn’t really get better than this.
Samsung 55-Inch Q60 Series TV (2019) $698 ($500 off)
Samsung’s mysterious “quantum dot” TVs have long been gorgeous and easy to mount, but they’ve never been precisely cheap. This discount makes the technology more attainable.
Vizio 55-Inch M-Series Quantum 4K TV for $480 ($120 off)
This Vizio Smart TV comes with Chromecast and Apple AirPlay built in, which makes it extremely easy to share photos, music, or stream video from your smartphone. It’s also a very pretty TV, with much of the same tech as its more expensive older brother, the P-Series (8/10 WIRED Recommends)
Roku Streaming Stick Plus for $30 ($31 off)
Amazon Walmart, Home Depot, Best Buy
This is the best Roku for the most people. It works with HD or 4K HDR televisions and can connect to dual-band Wi-Fi networks. You may have to check to make sure your HDMI ports are lined up correctly for it to plug in properly, since it plugs into a second USB port for power.
Google Chromecast Ultra for $50 ($20 off)
If you like to stream things from your phone, we love Chromecast, which lets you easily share whatever you’re watching to the big screen. This 4K-ready model from Google is our favorite Chromecast model, with support for HDR and all our favorite streaming apps.
Camera and Photography Deals
You can find all our favorite Black Friday camera deals here.
Olympus Tough TG-6 Waterproof Camera for $349 ($100 off)
Amazon, B&H Photo, Best Buy, Walmart
The Olympus TG-6 is a rugged little camera that soars where smartphones crash (8/10 WIRED Recommends). It offers excellent image quality for a small camera (complete with support for RAW images), and it’s nearly indestructible. If you want a camera that’s a GoPro-style, go-anywhere machine, but retains the lens and sensor quality of a point and shoot, the TG-6 is your best bet.
Canon PowerShot G9 X Mark II for $399 ($80 off)
This little Canon hits the sweet spot for price, features, and image quality (8/10 WIRED Recommends). It’s compact, the tilting touchscreen is a standout feature in this class, and the autofocus is surprisingly speedy.
Canon EOS 6D Mark II for $1,199 ($400 off)
B&H Photo, Amazon (no accessory kit), Adorama
Canon’s long-awaited sequel to the 6D brings a much better 45-point autofocus system, a larger 26-megapixel sensor, and an articulating touch screen. The 6D continues to be a great choice for the “prosumer”—someone who wants a great Canon, but doesn’t need the pro-oriented features of the more expensive 5D Mark IV, which is also on sale for $3,500 ($600 off).
SanDisk Extreme 64GB Memory Card for $15 ($25 off)
You can never have too many memory cards, and you should never pay full price for them. This one isn’t the best for video, but it’s plenty fast for photos. The 128-gigabyte version is also available for $42 ($25 off).
DJI Osmo Action for $279 ($100 off)
DJI’s Osmo Action is our favorite action cam (8/10 WIRED Recommends) and at this price it’s an even sweeter deal. The front screen makes filming yourself easier, and the frame rates for video match what you get out of DJI’s drones, saving you some headaches in post-production if you’re combining drone and handheld footage.
Smartphone and Gadget Deals
Google Pixel 4 for $699 ($100 off)
It’s always a good idea to wait to buy Pixel phones as they’re often discounted for Black Friday barely a month after their debut. The latest Pixel 4 and Pixel 4 XL (8/10 WIRED Recommends) are some of our favorite Android phones because of their simple but smart software, excellent cameras, and Google’s commitment to delivering timely updates. Their biggest flaw is battery life, which will barely get through a full day of use, if at all. The larger Pixel 4 XL is also on sale (Amazon, Google Store)
Samsung Galaxy S10E for $550 ($200 off)
The Galaxy S10E might not have as many cameras as the Galaxy S10 or S10 Plus (8/10 WIRED Recommends), but it’s similar in many ways and just as powerful. You still get a wide-angle camera to accompany the main one for some versatility, battery life is solid, and the screen is nice. It’s a fantastic size, and the side-mounted fingerprint sensor is much more reliable than the ultrasonic fingerprint sensors in its more expensive siblings.
Amazon Kindle (2019 Model) for $60 ($30 off)
If you want to buy a Kindle for yourself or someone else, this is the smartest choice (read our best Kindles guide). It now has a light-up screen and looks about as good as the Paperwhite below—just don’t dunk it in your tub.
Kindle Paperwhite for $85 ($45 off)
The Kindle Paperwhite (9/10 WIRED Recommends) is almost the perfect e-reader, though it’s not drastically different from its predecessors. It’s waterproof, supports Bluetooth for listening to audiobooks through Audible, and lasts for weeks on a single charge.
Apple Watch Series 3 for $129 ($70 off)
Walmart, Best Buy, Target, Amazon (maybe)
If you don’t need the latest and greatest wearable, the two-years-old Apple Watch Series 3 (8/10 WIRED Recommends) is still ahead of the competition, specifically when compared to smartwatches running Google’s Wear OS operating system. The Series 3 runs the latest version of WatchOS, you can track all your workouts, respond to notifications, and maintain a full day of juice before needing to pop it back on the charger.
Laptop and Tablet Deals
Surface Pro 7—i5, 8 GB RAM, 128 GB—With Type Cover for $599 ($330 off)
The Surface Pro 7 is one of our favorite laptop-tablet hybrids (8/10 WIRED Recommends). There are cheaper Surfaces, but this is a good price on the best hybrid model. Be sure to grab the Surface pen as well.
Dell XPS 15 Laptop for $1,400 ($300 off)
The Dell XPS 15 is larger version of one of our favorite ultrabooks, the Dell XPS 13 (8/10 WIRED Recommends). The 15-inch version isn’t quite as portable, but it’s still light at four pounds and you get more power: a 9th generation i7 chip paired with an NVIDIA GeForce GTX 1650 graphics card, 16 GB of RAM, and a 512 GB SSD.
Apple MacBook Pro—15-inch, 16 GB RAM, 256 GB— for $1,999 ($400 off)
This mid-range MacBook Pro is incredibly powerful next to pretty much everything but higher-end MacBook Pros. It’s got a ninth-generation 6-Core Intel i7 processor, 16 gigabytes of RAM, a 256-gigabyte drive, and Radeon Pro 555X graphics with 4 GB of video memory. This model does have the butterfly keyboard though (unlike the newest 16-inch MacBook Pro), so be forewarned that you risk running into some issues.
The top end model, which gets you an i9 processor, a 512 GB drive, and a Radeon Pro 560X graphics card is also on sale for $2,349 ($450 off).
Acer Chromebook 715—15-inch, Touch—for $300 ($100 off)
This is one of the best Chromebooks we’ve used. It’s plenty powerful, with an Intel Core i3, and you get a 128 GB drive for storing files offline. The 15-inch screen isn’t the sharpest, but the touch features work well. It also has great battery life for those on the go.
iPad 10.2-inch (2019) for $249 ($80 off)
Amazon, Walmart ($249), Best Buy, B&H Photo ($280)
If you’re shopping for an iPad, Apple’s latest update is still a great pick. It’s mostly the same as last year’s, but we like the slight bump in size.
Amazon Kindle Fire 10 for $100 ($50 off)
Amazon tablets feature Fire OS, which is, well, not for everyone. It really pushes Amazon services and products. But, for $100, it’s hard to beat the all-new Fire HD 10. This is definitely the nicest of the Fire family. The new model is a bit faster, has a USB-C port, and has longer battery life than the previous model (7/10 WIRED Review).
Mophie Portable Charger for USB devices $15 ($30 off)
If your charging needs are limited to phones, tablets, and other, smaller devices (not laptops) this Mophie charger is a WIRED favorite. It has enough power to charge several phones (or one phone several times), but doesn’t feel like you added a brick to your bag.
Nimble Portable USB-C Charger for $70 ($30 off with coupon)
The fast charge on Nimble’s 20,000 mAh charger can get most devices to 80 percent in just 30 minutes. The charger can also juice up three devices at once. We love the magnetic cord holder and the eco-friendly construction and packaging. Other Nimble chargers are also on sale, be sure to use the coupon on Amazon.
Home and Kitchen Deals
Sphero 2 Ring Specdrums for $70 ($30 off)
These tiny, pocketable rings turn the world around you into a musical instrument. They were one of our favorite STEM toys of 2019.
Dyson V8 Absolute for $250 ($200 off)
They’re not robot vacuums, but Dyson’s cordless and modular stick vacuums are one of the most useful and versatile vacuums you will ever own.
iRobot Roomba 960 for $399 ($300 off)
Walmart, Amazon, Bed Bath & Beyond
We love a self-emptying bin, but iRobot’s Roomba still has a larger-than-usual dust bin capacity, a patented rubber carpet brush, and the best mapping tech on the market.
Nixplay Seed 8-Inch Digital Picture Frame for $130 ($20 off)
These easy-to-use digital picture frames are a great gift for a faraway parent or grandparent. Clip the on-page coupon to save.
KitchenAid 6-Quart Bowl-Lift Mixer for $330 ($170 off)
KitchenAid, Amazon, Home Depot, Kohl’s
This is the stand mixer that allowed me (Adrienne) to prepare hundreds of pizza doughs to test pizza ovens earlier this year.
Vitamix 5200 Blender for $260 ($140 off)
I (Adrienne) bought this blender two years ago, after I burned out the motor on both a Cuisinart and a Kitchen-Aid blender. This is one of the best prices that I’ve ever seen on a Vitamix.
Allswell Supreme Mattress Starting at $580 ($145 off)
Use code THANKS20 at checkout for 20 percent off through December 2. Reviews editor Jeffrey Van Camp said that Allswell offered some of the best value for the money of all the mattress-in-a-box models he tested.
Fi Smart Dog Collar for $75 ($75 off)
We haven’t updated our dog gear roundup yet, but this durable smart collar with a light has replaced my former favorite pet tracker, the Whistle Go. Use the exclusive code WIREDBF at checkout for the discount.
Headphone and Speaker Deals
Apple AirPods Pro for $235 ($14 off)
These are Apple’s newest AirPods, and we really, really like them. A lot. The discount isn’t the greatest, but it’s probably the best deal you’ll find on AirPods Pro this holiday season, since they’re brand new.
Sony WH-1000XM3 Wireless Noise-Canceling Headphones for $278 ($50 off)
With fantastic sound, over 30 hours of battery life, and insane noise-canceling ability, the WH-1000XM3 are our favorite wireless headphones, period.
1More Stylish Wirefree Earbuds for $65 ($35 off)
Walmart, Amazon, B&H Photo, 1More (Use discount code BFCM)
With extremely comfortable eartips, 6.5-hours of battery life, and great sound, the 1More Stylish are our favorite wirefree earbuds right now. They’re a great value at $100, but at $65 they’re an absolute steal. Read our full writeup on this deal.
Beats Powerbeats Pro Wirefree Earbuds for $200 ($50 off)
Until the dawn of the AirPods Pro, the Powerbeats Pro (8/10, WIRED Recommends) were the best Apple-made earbuds. They’re still pretty great for workouts, have great battery life, and they’re $50 off right now. Have at ’em.
Jaybird Tarah for $50 ($50 off)
Jaybird’s comfortable, durable headphones are our favorite headphones for running. They’re soft and light, they sound great, and the two earpieces are connected by a wire, so you can’t pop one off and lose it in a bush.
UE Wonderboom for $40 ($60 off)
This tiny little speaker is rugged, has great battery life, and sounds pretty damn great for its size. Snag one for $60 off, and have a new outdoor listening companion.
Vizio 2.1-Channel Soundbar With Wireless Subwoofer for $100 ($80 off)
Vizio makes some of our favorite soundbars, and this compact 2.1 model is no exception. It’s a perfect (and affordable) upgrade, and the wireless subwoofer can be placed out of sight, where it will deliver a bolder low end than what you’ll get from the bar alone.
Sonos Beam for $299 ($90 off)
Amazon, Sonos ($319), Best Buy ($319)
Sonos’ compact soundbar integrates with its other speakers, making it an ideal addition for those who already love their Sonos speakers. This is also the cheapest we’ve seen the bar since it first launched.
Outdoors and Fitness Deals
Patagonia Capilene Air Hoodie for $104 ($45 off)
Thin, stretchy baselayers worn next to the skin wick away moisture without restricting movement. The Air Hoodie blends synthetic, quick-drying Capilene with soft, odor-resistant merino wool for the best of both worlds. Adding a hood to the mix cuts down on sunburn on your neck, ears, and face. Gear reviewer, Adrienne So, named it as one of her favorite baselayers last year.
Arc’teryx Alpha AR Jacket for $372 ($203 off)
The three-layer GORE-TEX Pro fabric blocks wind and water, whether you’re climbing, hiking, or braving the weather to shop for groceries. The hood fits over a helmet and the stiff brim deflects rain so it won’t drip into your eyes during the heaviest downpours.
Fitbit Versa Lite Smartwatch for $99 ($60 off)
Walmart, Target, Kohl’s, Best Buy, Amazon
The Versa Lite (8/10, Wired Recommends) is one of the best fitness trackers you can get for your money. It works with both Android and iOS, can track everything from ovulation cycles to sleep, and unlike an Apple Watch, you don’t have to charge it every day.
Black Diamond Pieps DSP Sport Avalanche Beacon for $225 ($75 off)
If you’re mountaineering, snowboarding, skiing—any snowsport in a playground that’s also an avalanche risk—you should think hard about carrying an avalanche beacon. The Pieps DSP Sport is a relatively affordable and easy-to-use model with a 50-meter range. If you’re buried in an avalanche, it’ll transmit to other receivers nearby, and you can also use it to locate other people if they’re buried and have transceivers of their own.