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Why VCs are dumping money into insurance marketplaces

Following our explore at why so many startups are building OKR-focused instrument and why enterprise capitalists are pouring capital into their efforts, this day we’re asking an identical test about insurance market startups.

This month, Insurify raised a $23 million Series A that TechCrunch lined here. And loads extra no longer too long previously, Gabi, a competitor, raised $27 million. The two rounds added as a lot as $50 million for the insurance market startup place in less than two weeks.

But there used to be extra to near. Late in the wek, Policygenius, one other participant in the place, added $100 million to its accounts. With that spherical, the total enterprise tally for insurance market startups rose to $150 million for the month of January.

What the hell is going on, and why has so grand been invested in the place no longer too long previously? Let’s strive to answer to those questions by taking a watch at who competes in the place, how grand they’ve raised for my fragment, and then unpack what has attracted the entire recent capital. Hint: As repeatedly, it’s about market dimension and economics.

Competition

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